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This web site kochanrealtors.com states the following, "Whether youre looking to buy or rent your next home or perhaps sell or lease your existing property, we can help guide you through the process every step of the way." We noticed that the webpage also said " Choose to work with a certified SRES Realtor who specializes in meeting the needs of home buyers and sellers over the age of 50." It also said " Are you looking to earn a better return on your investments, wither through rental income, the future re-sale of the property or both? Then give us a call today! Allentown, PA 18102." The header had Lehigh Valley as the highest ranking optimized keyword. It is followed by real estate, realtor, and for sale which isn't as ranked as highly as Lehigh Valley. The next words kochanrealtors.com used was house. home was included but might not be viewed by web crawlers.